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Political Campaigns

In order to comply with our vendors’ (TTD, Facebook, ESPs) policies surrounding political advertising, all political campaigns in Connect must include the information below.

There are two types of political campaigns: 1) Political Non-Election and 2) Elections (candidates and issues).

1) Political Non-Election: This refers to advertising from a political party or organization advocating for a cause or policy. The party or organization neither supports nor is paid by a specific political candidate.

2) Election (Candidates and Issues): This refers to advertising for candidates running for political office on a federal, state or local level, such as President, Senate, House of Representatives, governor, state senator, mayor, freeholder, sheriff, etc. Additionally, campaigns paid for or run by a political candidate fall into this category.

**Please note that the TTD does not allow microtargeting for political campaigns. This means that your client must have at least 5K users(not device IDs) to run media against it.**

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